LitestatsBlog
Insights on web analytics, privacy, performance, and growing your website with data you can trust.
Why Privacy-First Analytics Matter in 2026
The regulatory landscape has shifted. Here's why privacy-first analytics aren't just ethical — they're a competitive advantage.
GDPR Compliance for Website Analytics: A Complete Guide
Everything you need to know about running analytics on your website while staying fully compliant with GDPR, PECR, and ePrivacy regulations.
Cookieless Tracking Explained: How It Works Without Cookies
A technical look at how modern analytics platforms track visitors without cookies, fingerprinting, or personal data collection.
Google Analytics vs Privacy-Friendly Alternatives in 2026
A detailed comparison of Google Analytics 4 against privacy-first platforms like LiteStats, Plausible, Fathom, and Simple Analytics.
How Analytics Scripts Affect Your Core Web Vitals
Analytics scripts can silently hurt your page speed. Learn how script size, loading strategy, and third-party requests impact LCP, INP, and CLS.
What Is Session-Based Analytics and Why It Matters
Session-based analytics offer accurate visitor insights without persistent tracking. Here's how sessions work and why they're the future of ethical analytics.
UTM Parameters: The Complete Guide to Campaign Tracking
Learn how to use UTM parameters to track your marketing campaigns. Covers utm_source, utm_medium, utm_campaign, and best practices for clean attribution.
Understanding Bounce Rate, Sessions, and Pageviews
A clear explanation of the most important analytics metrics, what they mean, and how to use them to improve your website.
5 Reasons Your Website Needs Analytics (Without Compromising Privacy)
You need data to grow your website. But you don't need to compromise your visitors' privacy to get it. Here are five reasons to make the switch.
How to Choose the Right Analytics Platform for Your Website
A practical buyer's guide to evaluating web analytics tools. Covers pricing, features, privacy, ease of use, and what actually matters for your site.